Skip to Content Skip to Footer Accessibility Concerns

Back to Index | Relevant Policy - 11.19 Advertising in School
11.19.P.1 Advertising in School
PROCEDURE PROCEDURE

Procedure:
Section 11.19 - Policy

 

Approved student sponsored activities may be allowed to utilize authorized business partners that declare support for the school or school activity through the usage of temporary signage or promotional materials.  Unless otherwise prohibited by law nothing herein shall be construed to prevent the District or a District school from the sale of advertising space in accordance with A.R.S. 15-342 subject to the following conditions:

Advertising – District Level

The District’s advertising agreement shall be entered into prior to any advertising within the District.
 
  • All advertising designs and artwork shall be reviewed first by the Public Relations department and approved by the Superintendent or the Superintendent’s designee.
     
  • All fees for advertising are subject to a deposit or full payment in advance of services rendered.
     
  • Such advertisements shall be age appropriate and not contain promotion of any substance that is illegal for minors, such as alcohol, tobacco and drugs, or gambling. 
     
  • Advertisements shall comply with state sex education policy or abstinence.
     

The District and its schools will not allow advertisements that, in the judgment of the Superintendent or the Superintendent’s designee, would:
 
  • Cause the District to violate and/or conflict with state or federal laws or its Board policies, regulations and code of conduct such as the use of drugs, alcohol, weapons and harassment.
     
  • Violate and/or conflict with student wellness policies and practices.
     
  • Proselytize a particular religious or political belief.
     
  • Promote illegal discrimination on the basis of gender, race, religion, national origin, ethnicity, sexual orientation and/or disability.
     
  • Promote the businesses and educational institutions which compete with the same services found within the organizations of Dysart Unified School District.
     
  • Promote illegal activity or inappropriate behavior of minors.
     
  • Contain words, symbols or images that would be regarded as lewd, obscene, vulgar, or plainly offensive if communicated by an employee or student on school grounds.
     
  • Defame a person or organization.
     
  • Threaten serious disruption of a school or school-sponsored activity.
     
  • Promote or oppose any political organization or religion.  Advertisements that refer to a religious affiliation, figure or event shall not be authorized.  This does not supersede any facility rental agreement where a religious organization is permitted to place signage in accordance with that agreement.    
     
  • Promote the nomination, retention or election of any person to public office.

This list is not all inclusive.  The District reserves the right to refuse advertising that would otherwise be inappropriate in the judgment of the Superintendent or the Superintendent’s designee.  The District does not intend to compete for advertising revenue with the schools or support organizations.

Prior Approval of Advertising
 
  • All advertising must be submitted for approval to the Superintendent or the Superintendent’s designee prior to its display on school vehicles.  All advertising will be reviewed by the Public Relations Department.
     
  • The Superintendent or the Superintendent’s designee will approve or reject, in accordance with these guidelines, every advertisement offered for placement on school vehicles.  To facilitate this process, the advertisement, including its graphic design, must be submitted to the Superintendent or the Superintendent’s designee in sufficient detail to determine the content and general appearance of each advertisement.  The Superintendent or the Superintendent’s designee may direct the removal of advertising that causes public criticism or is found offensive by students or members of the public.
     
  • The District may use all unsold advertising space at its sole discretion.

Advertising Disclaimer

Acceptance and posting of advertisements or product announcements does not imply the District endorses any particular product, service or technique.  Nor does it reflect the opinion of the District regarding any such product, service or technique.  The District does not control the content of outside websites and does not sponsor or endorse any messages, products or services contained on such websites.

Advertising Fund

The District has an advertisement fund that is composed of revenues from the sale of District advertising.  The monies in the advertisement fund are not subject to reversion.