DECA student interviewing and discussing sales

Marketing

Marketing prepares students for employment in various sales, customer service, advertising and promotion, and first-line supervisory positions in wholesale, retail, and service establishments. The program enables students to explore, understand, and apply marketing, management, and entrepreneurial principles. Included in the curriculum is a School Based Enterprise. Each campus has a student-run store where the students get hands on experience with all of these principles.

Program Standards

Marketing student working in the school store

Program Details

Business & Marketing with Economic Application 1-2 (Year 1)
Business & Marketing with Economic Application 3-4 (Year 2)
Business & Marketing Specialization 5-6 Honors (Year 3)
Business & Marketing Specialization 7-8 Honors and/or Marketing Internship (Year 4)

Certifications

NRF Foundation- RISE Up Certifications

Marketing students wearing DECA coats posing with a cow mascot

Clubs

DECA mission is to prepare emerging leaders and entrepreneurs in marketing, finance, hospitality and management in high schools and colleges around the globe.